Based in Adelaide, CJS designs and creates bespoke furniture and cabinetry. CJS contacted Nautilus looking for an updated logo for business cards, signage and social media - something that was clean, simple and unique. Ideally with neutral/khaki tones and featuring natural wood rings.
The resulting logomark shows a wood grain cross section; warped and asymmetrical but free flowing and balanced. The typography a hand drawn, minimal style, inspired by Japanese woodworking and design. Although the typography showed here wasn’t the final choice, I couldn’t help adding it to the portfolio.
